Local government agencies are often under great pressure to ensure that their labor force matches the racial and ethnic composition of their citizenry. However, the racial and ethnic proportions of those individuals who meet the minimum qualifications for employment may be very different than the racial and ethnic proportions of the people in the general population.

A recruiting market analysis examines the Census data for your community’s metro area and uses the minimum hiring requirements of your specific agency to filter out those individuals who do not meet these hiring requirements. Such a hiring market analysis reveals the true racial and ethnic makeup of those in your local area that are actually qualified to apply for employment with your agency.

Due to differences in age demographics, education levels, and a host of other characteristics, these recruiting market analyses often reveal the racial makeup of those actually qualified to apply for police officer or firefighter positions rarely resemble the general population at large. Recruiting market analyses also reveal the impact specific hiring requirements (such as requiring a college degree) have on the number of potential applicants available and the racial and ethnic composition of this potential hiring pool.

This webinar will review how these market analyses are conducted, explain the limitations and difficulties associated with Census data, and present two case studies of recruiting market analyses from actual law enforcement agencies.